Simple pricing. Start free.

Every plan has every feature. You only pay for more accounts, more automations and more room to grow.

Free

₹0 forever

AI credits / mo (when you connect Instagram)50
Instagram accounts1
Posts & Reels / mo30
Active automations5
Automated DMs / mo1,000

Starter

₹199 /month

AI credits / mo200
Instagram accounts1
Posts & Reels / mo30
Active automations10
Automated DMs / mo2,000

Creator

₹499 /month

AI credits / mo500
Instagram accounts1
Posts & Reels / mo60
Active automations15
Automated DMs / mo10,000

Pro

Most popular

₹1,499 /month

AI credits / mo1,500
Instagram accounts3
Posts & Reels / mo200
Active automations50
Automated DMs / mo30,000

Agency

₹3,999 /month

AI credits / mo3,500
Instagram accounts10
Posts & Reels / mo600
Active automations200
Automated DMs / mo1,00,000

Custom

from ₹199 /month

Any plan + just the extras

AI credits / mo+100 credits for ₹59/mo
Instagram accounts+1 account for ₹149/mo
Posts & Reels / mo+10 posts for ₹5/mo
Active automations+5 automations for ₹10/mo
Automated DMs / mo+1,000 DMs for ₹19/mo

Build your own plan

Pick any plan and add only the extras you need: more Instagram accounts, AI credits, posts, automations, storage or team seats. You always get the plan's bundle price plus the add-ons, so the plans above stay the best deal. Monthly, or yearly with a month free.

Start from:
  • Instagram accounts

    Extra +1 for ₹149/month

  • AI credits a month

    Extra +100 for ₹59/month

    AI captions, replies, covers and more. Fixed-text automations need none.

  • Reels, posts & carousels a month

    Extra +10 for ₹5/month

  • Stories a month

    Extra +10 for ₹3/month

  • Active automations

    Extra +5 for ₹10/month

  • Automated DMs & comment replies a month

    Extra +1,000 for ₹19/month

  • Media library (GB)

    Extra +5 for ₹10/month

  • Team members

    Extra +1 for ₹29/month

Schedule further ahead: pay per post

Every plan schedules ahead for free (30 days to 1 year). Need a post to go out later than that? Schedule just that post, up to 2 years ahead, for a small one-time fee.

  • 1 month beyond your plan

    ₹19 per post

  • 3 months beyond your plan

    ₹24 per post

  • 6 months beyond your plan

    ₹48 per post

  • 1 year beyond your plan

    ₹96 per post

  • 23 months beyond your plan

    ₹184 per post

  • • Pick any date up to 2 years ahead, from the calendar or while uploading. Inside your plan's window it's free.
  • • Beyond it you pay once, for that post only: ₹8 for each month beyond your plan's free window, at least ₹19 per post (very large media, over 500 MB, counts per 500 MB). The exact price is shown before you pay.
  • • Paid posts publish on their date even if you change or cancel your plan, as long as the Instagram account stays connected. Moving one to any earlier date is free.
  • • Non-refundable, including if the post, the account or the workspace is deleted.

What AI credits buy

Fixed-text automations never use credits. Failed AI requests are refunded automatically.

AI reply to a DM or comment1 credit
Hashtags1 credit
Caption5 credits
Reel analysis5 credits
Content ideas6 credits
Carousel slides8 credits
AI cover image16 credits
Transcription1 credit per minute

Need more AI credits?

Top up on any plan, whenever you need to.

Compare every plan detail

Every plan has every feature. Plans differ only in how much you can do.

Plan detailsFreeStarterCreatorProAgency
Price₹0₹199/mo or ₹2,189/yr₹499/mo or ₹5,490/yr₹1,499/mo or ₹16,490/yr₹3,999/mo or ₹43,990/yr
AI creditsYearly plans get the whole year's credits upfront.50 when you connect Instagram200 a month500 a month1,500 a month3,500 a month
Instagram accounts111310
Reels, photo posts & carousels a monthCounted when scheduled or published, across all accounts.303060200600
Stories a month306090300900
Schedule ahead30 days30 days2 months4 months1 year
Active automations5101550200
Automated DMs & comment replies a month1,0002,00010,00030,0001,00,000
Media libraryPublished media leaves the library about an hour after posting (it lives on Instagram).2 GB5 GB10 GB40 GB120 GB
Team members (incl. you)222515
“Sent via AiHopper” line in DMsYesNoNoNoNo

Included in every plan, Free too

  • Comment-to-DM, DM keyword, story reply and mention automations
  • AI replies grounded in your business facts · 1 credit each
  • Unified inbox with one-click human takeover
  • Leads with scoring, stages and CSV export
  • Schedule Reels, photo posts, carousels and Stories; calendar and grid planner
  • AI captions and hashtags · 5 credits / 1 credit
  • Carousel lab with your brand kit · 8 credits per carousel
  • AI cover images · 16 credits each
  • Content ideas and Reel analysis · 6 credits / 5 credits
  • Transcription · 1 credit per minute
  • Instagram insights, best times to post and media kit
  • Link click tracking and reply A/B tests
  • Top up AI credits any time

Send speed on every plan, per Instagram account: up to 700 comment-to-DM replies and 300 AI DM replies an hour (AI replies over that wait in line), 60 public AI comment replies an hour, and 15 AI replies to one person a day before the chat is handed to you. Fixed-text automations never use AI credits.

Questions, answered

What is Instagram DM automation?

Rules that answer your Instagram messages for you. When someone comments a keyword, sends a DM, replies to your story or mentions you, the reply you prepared goes out straight away, and interested people are saved as leads.

How do I auto reply to comments on Instagram?

Connect your Instagram, create a comment automation (or start from the “Send a link to everyone who comments” template), choose the keyword and write the public reply and the DM. Switch it on, and every matching comment on the posts you picked is answered within seconds.

Can it reply to Instagram story replies and mentions?

Yes. It can DM everyone who replies to your stories (or only replies with a keyword like LINK), and thank people who mention you in their stories.

Can I schedule Instagram Reels, posts and stories?

Yes. Upload Reels, photo posts, carousels and Stories, let AI write the caption and hashtags, and schedule them ahead on a drag-and-drop calendar: up to 30 days on Free and Starter, 2 months on Creator, 4 months on Pro and a year on Agency, and any single post up to 2 years ahead for a small one-time fee. They're published automatically through Instagram's official API. Stories go out as the photo or video you upload: Instagram doesn't let apps add stickers, links, polls or music to Stories.

How many posts and Stories can I schedule?

Each plan has a monthly allowance for Reels, photo posts and carousels, and a separate one for Stories (see the plans above). A post counts when you schedule or publish it, across all your Instagram accounts. Drafts never count, unscheduling a post gives its slot back, and the allowances reset on the 1st of every month.

What happens when I reach a limit?

Nothing already scheduled is touched. You'll see exactly which limit you reached (Settings → Billing shows every limit and how much you've used), and you can upgrade at any time or wait for the next month. Upgrades apply straight away and you only pay the difference for the days left.

How do upgrades and yearly plans work?

Upgrading starts right away: you pay only the difference for the days left in your current period and get the new limits and extra AI credits at once. Moving from monthly to yearly starts your year the same day: you pay the yearly price minus the unused part of your month, and the year's credits are added at once. A lower plan, or yearly to monthly, can be chosen any time and starts when the period you've paid for ends. Nothing is ever charged twice.

Can I build my own plan?

Yes. The Custom plan on the pricing page (and in Settings → Billing) is any plan plus only the extras you need: more Instagram accounts, AI credits, posts, Stories, automations, automated messages, storage or team seats. You pay the plan's price plus the add-ons (for example, Creator plus one more Instagram account is ₹648 a month), so the standard plans are always the best deal for what they include. Pay monthly, or yearly with a month free. If a standard plan already covers what you picked, the builder tells you.

Can I schedule further ahead than my plan allows?

Yes, post by post. Pick any date up to 2 years ahead on the calendar or while uploading. Inside your plan's window it's free; beyond it, that one post has a one-time fee of ₹8 for each month beyond your plan's window (at least ₹19), shown before you pay. For example, a post 6 months past your plan's window is ₹48, and a year past it is ₹96. It publishes on its date even if you change or cancel your plan, as long as the Instagram account stays connected. The fee is non-refundable, including if the post, the account or the workspace is deleted.

Do my scheduled posts still publish if I cancel?

Yes. Everything already scheduled keeps its date and publishes on time after you cancel. Only Instagram accounts beyond the Free plan's limit stop publishing, unless you paid to schedule that post beyond your plan: paid posts publish on every account.

Do paid plans renew automatically?

Yes. Paid plans renew through Razorpay autopay (card or UPI) at the end of each month or year, and Settings → Billing always shows the next charge and its date. Cancel any time there: the plan keeps working until the paid period ends and you're never charged again.

What if I downgrade or cancel?

Your plan keeps working until the period you've paid for ends. After that, anything above the new plan's limits pauses: extra automations are paused and extra Instagram accounts can't publish or run automations until you upgrade again or disconnect one. Your data stays.

Is it safe for my Instagram account?

AiHopper uses Instagram's official API. You connect by logging in with Instagram itself, so we never see your password, and you can remove access at any time in Instagram's settings. Replies follow Instagram's messaging rules, including its reply windows and rate limits.

Which Instagram accounts work?

Professional accounts: Business or Creator. Switching from a personal account is free and takes a minute in the Instagram app (Settings → Account type and tools).

Will the AI make things up or sound like a bot?

Replies are grounded in the business details you give it, and it's told never to invent prices, links or promises. You choose where AI is allowed to reply, every conversation shows in your inbox, and you can take over any chat in one click. When you step in, the automation steps out.

What are AI credits?

AI features such as captions, hashtags, Reel analysis, carousel writing and AI replies use credits. You get free credits when you connect your Instagram account (once per account), and you can see exactly what each action used on the AI usage page (the pricing page lists what each action costs). Automations that send your own fixed messages don't use credits.

Do I need a credit card to start?

No. The free plan needs only an email address.

What happens to my data?

Instagram access tokens are encrypted, and you can export or permanently delete your workspace from Settings at any time. Our privacy policy explains exactly what is stored and for how long.